Korn III: Remember Who You Are

Korn III: Remember Who You Are is the ninth studio album by Korn, released in July 2010 on Roadrunner Records, a deliberate return to the band's origins, produced by Ross Robinson (the producer of the first two albums) and explicitly framed as a back-to-basics statement after the electronic experiments of the previous three records. Davis wrote all lyrics; the album's 12 tracks include 'Oildale (Leave Me Alone),' 'Pop a Pill,' and 'Move On', tracks that deploy the down-tuned seven-string guitar attack and confessional vocal approach of the debut in a way that reconnected the audience who had followed the band since the 1990s. The album debuted at number seven on the Billboard 200 and has been certified gold in the United States; Ross Robinson's raw production gave it a sonic character recognizably closer to the 1994 debut than any release since Life Is Peachy. Korn III is primarily significant as a commercial and artistic reset, acknowledging the missteps of the electronic period and returning to a foundational identity, rather than as a creative expansion. Korn III's commercial and critical performance confirmed the hypothesis that had driven its creation, that a significant portion of the band's original audience remained primarily invested in the Robinson-produced sound and would respond positively to its deliberate recreation, while also demonstrating the commercial ceiling of an explicitly nostalgic creative strategy.